AI Insights · Timothy · July 2023
Top 5 Music and Audio Apps Performance in South Africa Q2 2023
Explore the performance trends of the top 5 music and audio applications in South Africa for Q2 2023, including weekly downloads, revenue, and active users.
The second quarter of 2023 saw significant activity among the top music and audio applications in South Africa. Here, we delve into the performance metrics for Apple Music, Spotify: Music and Podcasts, Deezer: Music & Podcast Player, Pocket FM: Audio Series, and Dreame FM - Audiobooks & Story.
Apple Music showed a fluctuating weekly revenue pattern, peaking at approximately $13.8K in the final week of June. Weekly downloads remained relatively stable, with a slight increase towards the end of the quarter, reaching around 14.9K in the week of June 19. Active users hovered around 50K, with minimal fluctuations throughout the quarter.
Spotify: Music and Podcasts experienced a significant rise in weekly revenue, culminating at about $8K in the last week of June. Weekly downloads saw a notable increase in June, reaching over 53K in the final week. The app maintained a strong base of active users, consistently around 900K, with a peak in mid-June at approximately 904K.
Deezer: Music & Podcast Player had a steady increase in weekly revenue, peaking at roughly $9.8K at the end of June. Downloads fluctuated, with a notable peak at 2K in the week of June 19. Active users remained stable around 40K to 45K, with slight dips and increases throughout the quarter.
Pocket FM: Audio Series showed a robust upward trend in revenue, reaching approximately $6.9K in the final week of June. Downloads peaked in early May at around 8.6K and saw another rise at the end of May. Active users also increased, peaking at about 15K in early May before stabilizing around 12K to 14K.
Dreame FM - Audiobooks & Story had modest revenue peaks, with the highest being approximately $1.1K in late March. Downloads saw a significant drop from early April, stabilizing around 200 by the end of June.
For more detailed insights and data on the performance of these top music and audio applications, visit Sensor Tower.